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Floral Frenzy


It may seem clichéd to flock to floral designs during the spring/summer months, however we do it out of love. Often inspired by the true blossoming of nature around us. Every season designers create key floral pieces as a time-honoured salute to the simple beauty of the flower, a thank-you to Mother Nature for her stunning yearly bloom. So admired that it has inspired us to drape ourselves with prints of her handiwork since the dawn of design!
The New Face of Florals
The floral may be a timeless classic, but fresh new interpretations of the feminine floral include bolder, psychedelic & 3D prints brought to our attention by designers such as Erdem in recent years. 
Design houses often heralding vibrant and abstract floral patterns created with dramatic splashes of colour, printed across shirts, dresses and skirts alike. Decadent painterly interpretations have also been seen on luxurious silks, much like these collections by D&G FOR SS14. The modern floral print is often less bashful and more striking, it can be forceful or it can be graceful, but it will always add an air of femininity to your style, and celebrate the true romance of nature. The popularity and timelessness of the floral is all down to its simple beauty, and our desire to add a little ethereal expression to our own style.

So we have put together some of our key floral clothing & jewellery pieces from our Spring/Summer 2014 collections, alongside some ‘ways to wear’ suggestions!


A Fresh Floral – Butterfly Style Wide Print Trouser £29



These trousers are ideal for balmy summer nights. Their loose, flattering shape allows you to keep cool, and also skims curves perfectly. They feature a large abstract floral motif in hues of pink and red, a modern twist the floral print that is both striking and romantic! Wear with wedges for glammed up night look or gladiator sandals for daytime strolls. Team with a simple black vest or t-shirt and draw all eyes to that bold print! Make sure to throw in some bangles for good measure, like our striking Spinning Bangle.



Painterly Prints – Sari Silk Harem Playsuit £35



This luxurious playsuit features a harem pant leg, a form fitting waist and a deep V-neck. This creates a romantic and cool style, with a very flattering cut in stunning recycled Sari Silk. The playsuit comes in a variety of colours to suit all tastes, and features a delicate, painterly floral motif. How could you not feel romantic frolicking around in this silk dream! Dress this up with your hair in relaxed waves, some wedge sandals and lots of eye-catching accessories! (We suggest some of our Gemstone Stacking Rings and Silver Flower Drop Earrings)



The Classic – Gypsy Bandeau Dress £30



This dress is wonderful if you want full force femininity in pretty pastels with just a subtle floral print. Perfect for those a little hesitant to go ‘full force floral’ just yet. This bandeau should be teamed with an eye-catching necklace, (such as the Turquoise Flower Pendant) as the strapless shape will draw attention to your clavicle! The dress comes in a variety of colours for every taste and features several pretty and subtle flower motifs. Team up with some tan gladiator wedges, up-do and voilà!





 So regardless of your style, this timeless design can be incorporated into your wardrobe with full force flowers or subtle painterly prints! Or if you're still undecided but want to show Mother Nature your gratitude for the summer bloom why not pick any of our many ornate flower jewellery pieces to accessorise any outfit! Frumpy florals are a thing of the past.

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